The Power of Podcasting: Strengthen Your Brand and Expand Your Reach
Attend this session to hear from someone who has been podcasting every week since February 2014 and has not only interviewed notable names in sports and entertainment, but, gotten listeners from 155- plus countries around the world with a show that’s in the top two percent most popular out of more than 2.8 million podcasts globally. You’ll learn about how the wildly popular medium of podcasting can help raise your profile, attract new opportunities, make powerful connections with people who otherwise wouldn’t answer your phone call or email, gain a new revenue stream, and, what it takes – physically and mentally – for you to break into this form of media that’s no longer ‘new.’ You’ll even learn what it takes to get your first episode out into international distribution.
Takeaways
Attendees will leave this session knowing how to go from concept to launch. Specifically, they will have learned what starting a podcast can do for them professionally, the intangibles that they will need, what it takes to develop a podcast idea, where monetization fits in, the technical aspects — including equipment they do and don’t need — and, getting Episode 1 released and what comes after that. The audience will also be educated about outside help they might consider hiring versus taking the DIY approach. Some frequently asked questions will also be answered along the way as well as some best practices. (Time will also be allotted at the end for questions and answers from the audience.)
Biography
Bruce Wawrzyniak is the creator and host of the “Now Hear This Entertainment” podcast, interviewing guests who are having success in entertainment (primarily music). The show has gotten listeners from 157 countries around the world and has hit the iTunes Top Ten (Music category) on multiple occasions. NHTE is one of the top 2% most popular shows out of more than 2.8 million podcasts globally. In late spring of 2021 it was in the “20 Best Entertainment Podcasts of 2021,” as published by Welp Magazine. A new episode has been released on-time, every week since February 2014.
On NHTE, Bruce has interviewed guests ranging from Roy Orbison, Jr. to the keyboard player for Aerosmith to the lead guitar player for Garth Brooks to the drummer for Cheap Trick to the bass player for P!NK to the trumpet player for Billy Joel, plus, five GRAMMY Award winners, a Rock & Roll Hall of Famer, a Las Vegas headliner, three Emmy Award winners, and even participants from “American Idol,” “The Voice,” “America’s Got Talent,” and “The X Factor” (including one singer who won “The Voice”). For a year-and-a-half Bruce had also been contracted by global audio giant TASCAM to do their official company podcast. He also has a second podcast that he has been doing every week since February 2019, on which he has interviewed guests such as actor Mark Wahlberg, TV personality Mario Lopez, football legend Lou Holtz, auto racing icon Mario Andretti, and many others.
Bruce has spoken at podcasting events around the country from Los Angeles to Washington DC to Orlando and more.
